HomeJobInfluencer Pr Manager

Influencer & PR Manager by FACTORY PR

Posted about 1 year ago

Location:

All States, United States

Production Type:

Entertainment Careers

Job Type:

Staff / Crew

Required Skill:

Videography

Factory PR seeks an Account Executive/Manager to join its Fashion Division to work on the Luxottica Eyewear portfolio of brands, including Ray Ban, Persol, Vogue Eyewear and all the designer licenses. The candidate should be an avid consumer of fashion media and have a robust knowledge of the influencers, taste makers and innovators leading the conversation in this space.

The position calls for an organized and attention-detailed publicist and relationship builder with a strong knowledge of influencer marketing. The candidate will work with—and be mentored by— an incredible team of publicists and strategists.

PRIMARY RESPONSIBILITIES

Support the execution of innovative communications strategies for all Luxottica brands, melding PR with paid and organic influencer campaigns
Write and produce high impact press materials including press kits, releases and pitches
Pitch products and campaigns to consumer media to secure product placements and news features
Maintain and expand lists of Fashion, Lifestyle and business editors, broadcast producers, and conference organizers
Build lists of targeted influencers that suit the aesthetic and ethos of each brand in the portfolio and conduct outreach for seeing.
Contract approved influencers for paid opportunities
Support and attend brand events and partnership opportunities such as Coachella, NY Fashion Week and press trips

REQUIREMENTS

Minimum 2.5-years of PR experience, preferably at an agency
Foundational knowledge of fashion, lifestyle and consumer media practices
Experience working with paid and organic influencer programs
Ability to successfully and strategically pitch and place news stories and product features
Incredible attention to detail in creating and formatting documents and professional communications
Strong writing, communication and presentation skills to effectively articulate ideas to clients and colleagues
Strong work ethic and an insatiable desire to learn and develop your skills
Strong sense of collaboration and team spirit
High level of interest and proficiency in the evolving media landscape
Ability to thrive in a fast paced, deadline oriented, high-energy environment with a consistent positive attitude
Must be fully vaccinated in accordance with CDC guidelines

WHO WE ARE

Factory is a preeminent communications agency with offices in New York and Los Angeles. We sit at the unique intersection of style and innovation, deeply rooted in both current culture and our over twenty-year legacy.

We work with companies to create moments that will spark brand transformation to cult status. Our strategies combine traditional and digital activities, including public relations, brand development, social media, content creation, and influencer and celebrity integration.

Factory is entering an exciting new chapter filled with growth and creativity. Our team continues to impress with their ability to work nimbly across various industries, and achieve award-winning media relations for our clients. We are also fun to grab a drink with!

From an industry perspective, we’re the agency behind media-fueled launches and creative storytelling for a dynamic portfolio of clients, including ASOS, Brandless, by Humankind, Color&Co (incubated at L’Oreal), FTX, IKEA, Henry Rose by Michelle Pfieffer, On Running, and more.

And we have a pipeline full of incredible new opportunities. That’s where you come in!

COMPENSATION & BENEFITS

CULTURE

Life at Factory offers all the benefits of a stable, profitable and established company, but with a dynamic start-up culture. We place great importance on our people and their professional development. We seek creative thinkers, effective doers, glass ceiling breakers and the I-dont-know-if-thats-possible-but-let’s-find-out-ers.

We are the people who get great satisfaction in a job well done, who grab a ball and run with it and who celebrate together when we ace it. We take great pride in being different and promoting a workplace environment and culture based on positivity, inclusivity and collaboration.

COMPENSATION