Creative Director, Residential in DC by CoStar Group

Job Description

Creative Director, Residential – Washington, DC

Overview

CoStar Group is looking for a Creative Director for its residential marketplaces. This individual will report to the Head of Marketing for Residential and lead creative strategy and execution for our newly formed consumer-facing brands Homes.com and Citysnap. Collaborating closely with key stakeholders and agencies, the Creative Director will craft, deliver, and iterate on our creative and campaign platforms. You’ll have the opportunity to come in on the ground floor to establish a disruptive brand that will become a category leader with tremendous reach and awareness.

The role requires a dexterous storyteller who can see the big picture and develop strategy while also rolling up their sleeves for the day-to-day work required. In this role you will be responsible for creative materials from concept to production that drive traffic and engagement from both home shoppers and real estate agents. The ideal candidate is a talented, self-motivated team player with extensive experience in digital and multi-channel marketing as well as sales support.

HYBRID Environment
4 days onsite / 1 day remote
Responsibilities
 Lead innovative and conceptual solutions to address creative challenges and drive marketing strategy through brand storytelling
 Deliver projects from integrated campaigns to channel-specific initiatives in a fast-paced environment, effectively managing project scope, schedule, and deliverables
 Work closely with our Sr. Brand Marketing Director to develop brand standards and identify opportunities to enhance the brand across all mediums
 Build, manage and mentor a team that has capabilities in design, copywriting, and videography.
 Deliver breakthrough creative through a number of different channels such as paid social, programmatic, email, sales presentations and collateral
 Ensure creative deliverables align with brand guidelines, creative briefs, and marketing strategy
 Facilitate creative reviews with key stakeholders to ensure direction and deliverables align to strategy
 Breakdown complex narratives into simple, powerful storytelling
Basic Qualifications
Bachelor’s Degree 
Minimum ten (10) years of creative management experience, ideally in a growth-oriented environment. Agency experience preferred
Strong creative development and agency management experience. Experience working on multi-channel mass marketing campaigns, and a strong portfolio that demonstrates this
Deep creative expertise and an ability to coach others to develop and nurture break-through, on-brand creative
Knowledge of creative techniques, trends, tools and best practices across advertising platforms and channels
Strong working knowledge of brand development, digital marketing, and creative process
Experience coaching and developing a team
Experience managing agencies and vendors
Ability to thrive in a constantly changing, fast-paced environment
Overview Of Company

Founded in 1987, CoStar Group is the leading provider of commercial real estate information, analytics, and online marketplaces. Our suite of online services enables clients to analyze, interpret and gain unmatched insight on commercial property values, market conditions and current availability. Behind some of the most well-known brands in the industry, CoStar Group includes CoStar, the largest provider of CRE research and real-time data; LoopNet, the most heavily trafficked mobile and online real estate marketplace; Apartments.com, the premier rental home resource for renters, property managers and owners; STR, the leading provider of performance benchmarking and comparative analytics to the hotel industry; BizBuySell, the largest online marketplace for businesses-for-sales; and Lands of America, the leading operator of online marketplaces for rural real estate.

Headquartered in Washington, DC, CoStar Group maintains offices throughout the U.S. and in Europe, Canada, and Asia with a staff of over 4,300 worldwide.

What’s In It For You

Working at CoStar Group means you'll enjoy a culture of collaboration and innovation that attracts the best and brightest across a broad range of disciplines. In addition to generous compensation and performance-based incentives, you'll be supported in both your professional and academic growth with internal training, tuition reimbursement, and an inter-office exchange program.

Our Benefits Package Includes (but Is Not Limited To)
Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
Life, legal, and supplementary insurance
401(K) retirement plan with matching contributions
Employee stock purchase plan
Paid time off
Tuition reimbursement
On-site fitness center and/or reimbursed fitness center membership costs (location dependent).
Complimentary gourmet coffee, tea, hot chocolate, prepared foods, fresh fruit, and other healthy snacks
Be part of a team of professionals enjoying the opportunity to learn, do, and grow in a rewarding atmosphere. But don't just take our word for it -- see why our team chose to work at and stay at CoStar Group: https://www.youtube.com/watch?v=CVbJRnJ2sX0

CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing


 CoStar Group
https://www.projectcasting.com/job/23622-creative-director-residential

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