Senior Art Director in Canada by Marks, part of SGS & Co

Who are we?

Marks is a consumer experience agency creating engaging moments across the entire brand spectrum – from brand design and packaging to content and consumer connections. Rooted in a deep understanding of human behaviour, we are uniquely constructed to enable brands to win in an age of constant change.
 
A super-charged experience powerhouse - 700 people strong, with subject matter experts working collaboratively across 12 studios and 8 countries - we have helped some of the world’s biggest brands (Amazon, LEGO, PepsiCo, Target and AB InBev, to name a few) connect to their audiences and tackle the biggest challenges and opportunities of today’s consumer landscape. 
 
About the team

The Marks Marcom team is our agile and talented agency-with-an-agency. They create smart, insight- driven omni-channel campaigns, programs, and content - bringing them to life across multiple touch-points and mediums, both digital and physical. A multidisciplinary group of problem-solvers, our team uncovers the truth behind client asks and needs, developing innovative and creative solutions that engage audiences, build brands, and drive sales.
 

About the Role
 
This position calls for a highly collaborative team member with a creative spark, sophisticated design abilities, strong communication skills, passion, and self-motivation. You will be tasked with thoughtful problem-solving that leads into high-caliber campaign concepts and executions, informed by a strategic framework and narrative –
 
As a Senior Art Director you not only develop the big idea, but also bring that idea to life across different touch-points and mediums – presenting and selling internally, and to clients, with passion and energy.
 
You have a keen design eye and hands-on prowess, matched only by your clever conceptual thinking that addresses client needs and business goals. You can shift seamlessly from creating big ideas to crafting high impact visual statements and conceptualizing and visualizing in motion. From social media to digital content, retail programs, traditional media and beyond, you help to set and maintain the quality bar for the creative product of the company at a level that is amongst the top tier within the industry.
 
You’ll work and consult with teams across our entire Marks ecosystem, on an exciting range of clients and categories, including toys, food & beverage, beer, wine, spirits, technology, personal care, beauty, retail, and many more.
 
On any given day you might
 
Work with your creative team partners to develop overarching campaign ideas and narratives
Develop overarching campaign visuals and design directions that bring your ideas to life.
Create individual executions within an existing campaign – everything from OLV storyboards to social content, retail communications and more.
Build and create compelling presentation decks to frame up and sell your creative ideas.
Partner with our internal and external productions partners (designers, photographers, CGI, motion etc) to execute your creative vision.
Actively participate in brainstorming sessions and internal reviews
Keep up to date with the latest trends and innovations
 
The ideal person
 
Lives and breathes marketing communications - gets excited to talk shop and always learn
Is innately curious, has an insight into human behavior, and an instinct for popular culture
Is a hands-on creative that loves to roll up their sleeves and get things done.
Loves to think in motion – and understands the different ways, and challenges of creating motion content.
Is embedded in the digital ecosystem, with an intuitive understanding of all its forms.
Loves digging into problems and seeing beyond the “ask"
Has an excitement for their discipline that is contagious – with compelling storytelling skills that captivate clients and internal partners alike.
Is fascinated by the differences between digital and physical experiences – seeking out ways to combine the two worlds.
Has experience with 360 shopper and trade marketing programs across a wide range of clients (including CPG, food/beverage, wine/spirits, electronics and toys)
 
 
You Bring
 
Degree or diploma in Graphic design/Advertising & Marketing, or related field
6+ years of experience in marketing communications
Well-rounded portfolio showcasing excellent understanding of campaign development in different communication spaces, mediums and approaches – including print, digital, social content and motion
Expert fluency in design software, especially Adobe Creative Cloud, Illustrator, Photoshop and InDesign. Fluency in Keynote/Powerpoint. Experience in after-effects, XD, Premiere a bonus!

 Marks, part of SGS & Co
https://www.projectcasting.com/job/21055-senior-art-director

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