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Viral Creepy Clown Video Was Just a Marketing Stunt

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Creepy clowns are going viral.

Creepy clowns have started popping up across the nation as Halloween approaches. Most recently, a video has gone viral showing a clown, with balloons carrying a sign reading Free Hugs outside of a supermarket and later running after a car.

“We shared it on Facebook before you know it people thought it was a real clown, it was their cousin in the car,” said Matt Del Negro.

Mark Del Negro made the video with his partners to promote the first Scare Fest taking place at the in Columbus, Ohio starting October 13th to Halloween. Mark said it took them three tries to get the video right and no one walking along was included.

Del Negro said the reactions have been mostly positive, but said he had to tell one neighbor it was fake, “He actually thought it was real and was actually ready to create a mob to go and look for the clown. I had to tell him that. I was like dude that was a fake video don’t get all upset about it. On his Facebook post he said, ‘they picked the wrong town’ and he’s a big dude and I was like dude we didn’t pick any town it was like five minutes away from my house.”

Del Negro said he apologizes to anyone that may have been offended.

“We were never intending to put anyone in danger or scare anyone. We were just trying to make a really bad viral video with our cell phone and I guess it was better than the actual commercials we paid for.”
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