Sony Pictures Hack Reveals What Sony Thinks About People Who Watch their Movies
The amount of information coming in from the Sony Hack is flooding the Internet. But, in an interesting revelation, the Sony Hackers have revealed powerpoint presentations on how Sony Pictures market their movies and what they think of the people that watch their movies.
Gawker has revealed several powerpoint presentations that show movie pitches producers and executives have made to the movie studio.
The following slides are taken from a 34 gigabyte leak of internal Sony Pictures data, thrust out onto the internet by maybe-North-Korean-who-knows hackers, and obtained by Gawker. They have not been edited to look like dog shit, but were in fact designed this way by well-paid humans. That Sony Pictures is stumbling over itself financially pairs perfectly with the fact that its marketing team seems to have no idea how to market things, what people want, or what the word “theme” means.
Here are the most shocking powerpoint presentations showing what movie studios think of the people that watch their movies:
Annie Market Research
The Amazing Spider-Man 2