Entertainment NewsTyler Perry Trademarks "What Would Jesus Do"

Tyler Perry Trademarks “What Would Jesus Do”

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Tyler Perry has officially trademarked “What Would Jesus Do?”

Do you remember the phrase W.W.J.D bracelets? In the 1990s the bracelets became a motto for many Christians who used the phrase a reminder of their belief to act in a manner a way that Jesus would want them too.

Now, the once former homeless play writer turned entertainment mogul, Tyler Perry now has trademarked the phrase “What Would Jesus Do?”

The Hollywood Reporter reports that Tyler Perry has been in dispute for years with someone else who wanted to trademark the name, and recently won.

While it is not clear how Tyler Perry will stop millions of youth church group goers from using the now famous bracelets, or if he will require royalty checks. He included a disclaimer that he wasn’t attempting ownership on the exclusive right to use “Jesus” apart from “What Would Jesus Do,” the Hollywood Reporter said, citing the United States Patent and Trademark Office.

What do you think? Share with us your thoughts in the comments below!

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Megan Diane
Megan Dianehttps://www.projectcasting.com
Hi, I'm Megan Browne, the Head of Partnerships at Project Casting - a job board for the entertainment industry. As Head of Partnerships, I help businesses find the best talent for their influencer campaigns, photo shoots, and film productions. Creating these partnerships has enabled me to help businesses scale and reach their true potential. I'm excited to continue driving growth by connecting people with projects they're passionate about.

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