What are YouTube Shorts, and Should You Be Making Them?


A. Aleksandravicius /

If you're an influencer, chances are you've been asked to make a YouTube Short. But what is a YouTube Short? Simply put, a YouTube Short is a short, vertical video under 60 seconds long. They can be filmed on your phone and don't require any fancy equipment or editing. All you need is a subject and something to say about it.

So, should you be making YouTube Shorts? The answer is maybe. YouTube Shorts can be a great way to connect with your audience and show off your personality in a quick, authentic way. However, they're not for everyone. If you're uncomfortable being in front of the camera or prefer longer-form content, then YouTube Shorts may not be the right fit for you.

How to Make a YouTube Short

If you've decided that YouTube Shorts are right for you, then here's how to make one:

1. Pick a topic.

2. Film yourself talking about that topic for up to 60 seconds.

3. Add music from the YouTube library (optional).

4. Post your video and watch the views roll in!


YouTube Shorts can be a fun and easy to engage with your audience. But before you start making them, be sure to ask yourself if they're the right fit for you and your channel.

YouTube Shorts vs. Traditional Videos

One of the major benefits of YouTube Shorts is that they don't require any expensive equipment or hours of editing. You can film them on your phone in one take, and they'll still look great. This makes them much easier and faster to produce than traditional videos, which can often take days or weeks to create.

However, because they're so easy to make, YouTube Shorts can sometimes lack traditional videos' production value and polish. If you want to create high-quality content that will wow your viewers, then YouTube Shorts may not be the best option.

YouTube Shorts are short, vertical videos that are under 60 seconds long. They're easy and quick to make, but they might lack the production value of traditional videos. If you're thinking about making a YouTube Short, consider your comfort level with being on camera and whether you want to create authentic, personality-driven content or top-notch, high-quality videos.

TikTok vs. YouTube Shorts - What is Better?

YouTube Shorts and TikTok are short-form video platforms allowing users to create quick, easy videos. But which one is better?

There is no clear winner when it comes to YouTube Shorts vs. TikTok. They both have their own unique benefits and drawbacks. YouTube Shorts are great for influencers who want to connect with their audience quickly and authentically. However, because they're so easy to make, they might lack the production value of traditional videos. TikTok, on the other hand, is perfect for users who want to create creative, engaging content. However, it can be difficult to build an audience on the platform if you're not already popular.

So, which one should you use? It really depends on your goals and what you're looking to get out of the platform. If you want to quickly connect with your audience, then YouTube Shorts is a great option. If you're looking to create creative, engaging content, then TikTok is the way to go.

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